Marketing 101 – Wisdom (pt. 1)

“People who do the same thing over and over and yet expect different results.”
– Albert Einstein’s definition of insanity.

“Persistence isn’t using the same tactic over and over. That’s annoying. Persistence is having the same goal over and over.”
– Seth Godin

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Robert Thompson

A bestselling author and award-winning columnist, Robert Thompson has been writing about business and sports, and particularly golf, for almost two decades. His reporting and commentary on golf has appeared in Golf Magazine, the Globe and Mail, T&L Golf and many other media outlets. Currently Robert is a columnist with Global Golf Post, golf analyst for Global News and Shaw Communications, and Senior Writer to ScoreGolf. The Going for the Green blog was launched in 2004.

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