The 2009 golf season is about to start so we just wanted to make sure that you had key marketing initiatives checked off and ready to go:
1. Program to collect e-mail addresses of everyone who plays your course
2. Services improved over your best efforts from last year
3. Staff trained to up sell in the pro shop
4. Timetable to discuss course issues with staff and valued customers
5. Promotions timetable
6. Flexibility
Have a great season.





Steve Waxman has hob nobbed with some of the music world's biggest stars for the past 20 years. He's that single player that has joined your group on Saturday or Sunday mornings and has found a way to drop the names of Madonna, Phil Collins or Kiss sometime during the round.

Just applied for a job at a GTA golf course in pro shop operations. Paying people $9.50/ hr does not get a star employee to do customer service or promotions. These owners just wont you to collect the green fee and move on to the next customer.